Best Google Ads Training institutes in India: Are you looking for the best google ads training institutes? Well, you have come to the right place. In this article, we have sorted out the list of institutes that provide the best google ads training across India.
What are Google Ads?
Google Ads is an advertising program offered by Google. Through this, you can create online Google Ads to get more traffic on your website which will result in more customers and will ultimately lead to overall growth in business.
Google Ads works on a pay-per-click process, in which users have to bid on keywords and pay for each and every click on their Ads.
Every time a search is done, Google searches for the pool of Ads and chooses a set of winners to appear in the ad space on its search results page. The “winners” are chosen based on many factors, including the relevance and quality of keywords chosen and ad campaigns, as well as the price of their keyword bids.
Where to Join Best Google Ads, Facebook Ads, Instagram Ads Training Institute in Chandigarh?
Pal digital marketing institute provides the best Google Ads, Facebook Ads, Instagram Ads training in Chandigarh. They also let you work on U.S based sites to make your learning experience broad. Trainers are always present, there are no pre-recorded videos.
After completing the training, Pal digital marketing institute prepares the students for Google Ads Certification, which helps them get online and offline freelancing projects. The Google Ads certification exam is taken online by Google without any cost. Our trainers will help you prepare for (and pass) the following exams: Book a demo class with Trainer MR. PAL.
- Certification for Google AdWords *
- AdWords Fundamentals:
- Search Engine Marketing
- Advertising on Display
- Advertising on mobile phones
- Video advertising
- Shopping Promotional Materials
- The Training Institute Certificate
What Is The Importance Of PPC (pay-per-click) In Google Ads
Nowadays businesses are shifting online very swiftly. To get an edge over competitors you need to advertise your business. Here PPC (pay-per-click) comes into the role. It shows your page at the top when people search for the keyword that you have targeted plus you don’t need much of a budget to get started. It is probably one of the most important parts of digital marketing.
- PPC targets a higher audience and gives higher returns with minimum investment.
- Most people spend a lot of time targeting an audience organically. PPC in Google Ads can easily fetch the attention of a larger audience which definitely saves time and bring higher returns.
- PPC not only advertises your page it also brands your company which eventually brings an audience and converts them into your customers.
Types of Google Ads
Google ads are one of the categories of digital marketing which is a vast field within itself. It has many types including:-
1. Search Ads
2. Display Ads
3. Remarketing Ads
4. Google Shopping
5. Local Service Ads
6. Gmail Sponsored Promotions
7. Instream Ads
Search Ads:- Search advertisement is a process in which the website or the page is shown on the top of the search engine in the form of an ad. And the person who has placed this ad has to pay each time when the ad gets clicked.
Display Ads:- Display ad is an online marketing technique that combines text, images, and a URL that links customers to the website.
Remarketing Ads:- Remarketing ad is a process of showing targeted ads to the audience who has already visited your website.
Google Shopping:- Google shopping ad is a process of showing brands’ product prices and information to the audience who are already searching for the same stuff in their feed.
Local Service Ads:- Local service ad is a process of connecting with the people who are searching for the service that you provide. It shows your contact information, area, rating, timings, and other aspects that a customer wants to know before visiting you. And you only have to pay when a customer directly contacts you through your ad.
Gmail Sponsored Promotions:- GSP ads are only shown in the promotional section of the g- mail.
Instream Ads:- Instream ads are the video ads that are streamed before during or at the end of a video a viewer is already watching.
Best Google Ads training institutes
There are numerous Google Adword training institutions that offer Google Ads courses and choosing one can be really difficult if you are new to the field. We have sorted out the list of the 5 best institutions that provide the best google ads training in India.
PAL Digital marketing course
Pal digital marketing institute is a quality-based best training institute for not only Google Adwords but also for full Digital marketing. Here you will learn on live sites, offline batches have no more than 5 students to ensure proper engagement between students and instructor. And if you wish to get online training, the trainer will provide you with one-on-one training.
Once you have reached a certain level you will also get hands-on experience on clients’ projects. After completion of the course, you also get a google ads certification which you can add to your resume
INSTRUCTOR:- Mr. Pal is an expert trainer with 9 years of experience in Digital Advertising Strategy, Conversion Rate Optimization, ROI Analysis, UX / UI, ORM, Advanced PPC Training in Technical SEO, Google AdWords PPC for tech support & Travel Airlines Flight Booking leads.
He has trained more than 1700 students already, who have got nice placements and are earning handsomely.
Best Google Adwords Training Modules
- Introduction To Online Advertising And Adwords
- Psychology of Search
- SEM (Search Engine Marketing)
- Adwords Accounts and Campaign Basics
- Adwords Targeting And Placement
- Adwords Bidding And Budgeting
- Adwords Tools
- Optimizing Performance
- Ads Type
- Bidding Strategies
- Search Network
- Display Network
- Shopping Ads
- Video Ads
- Tracking Script
- Performance Monitoring
Duration:- 2-3 months. BATCH TYPE: Weekday (Mon – Fri) (2 hours); Weekend (Sat-Sun) (4 hours)
We take only 8 students per batch.
SCO No: 85-86, 4th Floor, Sector 34 A, Chandigarh (UT)
One reviewer said: Hello, Friends.I went to PAL DIGITAL MARKETING COURSE in Chandigarh with zero knowledge in Digital marketing and I managed to understand the topics within few days of classes with the help of the experts who are experienced & practical in the way of teaching. As they say, its not about the teaching, its about the learning. I recommend everyone who wishes to make the career in Digital marketing & kickstart your career asap. Thanks !
Also Worth Your Time: Best digital marketing course in Yamunanagar
IIDE is one of India’s most well-known Digital Marketing Institutes. Started by Karan Shah in 2016, and now it has trained over a million students through online, offline, and on-demand methods.
IIDE offers Online Google ads training Courses that include google ads certification and innovative teaching methods. In the form of pre-recorded, high-quality self-paced video lectures, students will be able to learn from top industry professional staff.
IIDE conducts weekly live online sessions in which you can clear your doubts, review the contents and learn by enjoyable means.
INSTRUCTOR: As of they don’t have any specific trainer for this course. Students are provided with self-learning videos with which they can learn at their own pace.
Google Adwords Training Modules
- India’s Digital Scenario
- Search Engine Optimization for E-Commerce Marketing (SEO)
- How to Make Money from Your Blog
- Google Ads – Search Engine Marketing (SEM)
- Marketing with Content
- Content Strategy in Advance
- Essentials of Design
- Marketing on Social Media
- Influencer Marketing
- Management of Brand Reputation
- Analytics for the Web
- Strategy for Creativity
- Media Preparation
- Soft abilities
- Email Promotion
- Optimization for the App Store (ASO)
- Website Design & Development
- Psychology for AD
- Writing copy
Duration:- 30 days 2hours daily, pre-recorded sessions
Phone: +91 7304442840
One reviewer said:- I had an amazing experience at IIDE while doing my Post Graduate with them, I feel it was a fruitful decision I made because I learnt ample of things here which made me more confident about myself.
Trainers here at IIDE are super talented and helpful towards each aspect.
Weekly super sessions and regular assignments helped me a lot to gain more knowledge beyond the curriculum.
Also Read: Best Digital Marketing Course In Lucknow
Think Next Training
ThinkNEXT training institute is recognized as one of the best Google Ads training institutes in Chandigarh for providing good Google Ads training in Chandigarh with practical as well as factual learning.
Think next has well-experienced faculty which provides good quality PPC and the Best Google Adwords training. They also provide services to other companies. One of the best and most up-to-date syllabi provides students with the latest understanding and learning of Google Ads.
INSTRUCTOR: ThinkNEXT training institute has certified trainers with 8+ years of experience in this particular field.
Google Adwords Training Module
- Introduction to Google Ads
- Display Campaign
- Search / Text Ads
- Google Shopping Ads
- Video Campaign
- Gmail Campaign
- Universal App Campaigns
- Google Merchant Centre
Duration: 2 months
Phone: +91 78374-04000
One reviewer said:- I have done my 6 months of industrial training in Digital Marketing from ThinkNEXT. My experience with ThinkNEXT was very Good. They have very experienced staff. All faculty members are very supportive. They also provide internships. I recommend you to join ThinkNEXT for the best Digital Marketing Course.
WebHopers Academy is a Digital Marketing and Web designing training institute located at Panchkula and run by Chandigarh’s well-known firm named WebHopers Infotech Pvt Ltd. They believe in providing quality and practical education and developing a long-lasting relationship with their students.
They train students on live sites. And provide deep and conceptual knowledge. They are more famous for their SEO course. They provide multiple google ads certification after the completion of the course which further you can add to your resume.
INSTRUCTOR: They don’t have a specific trainer assigned for these courses but the training staff is well experienced.
Google Adwords Training Module
- Introduction: this part includes an introduction to pay per click
- Introduction to keyword research, keywords, and match types
- SEM (Search Engine Marketing)
- Learn writing Ad copy and Ad extensions
- Campaign settings for the project
- In-depth knowledge of conversion tracking bidding and reporting
- Organization of account
- Quality Score Concept
- Creating your account strategy launching and monitoring the accounts
- Advance landing page strategy
Duration: 30 days. Monday to Friday – 2 hours daily.
Phone: 98568 90001
One reviewer said: I signed up for the digital marketing course 2 weeks back and so far my mentor made it very easy for me to learn the basics of DM. The company impressed me with their professionalism, management and the education they are offering to their students. They also take care of the comfort of their students and try to be as flexible as they can.
The most loved part of the training is that most of the stuff they guide you through is PRACTICAL which helps you in learning digital marketing not only in books but in the real-world too.
DM Guru is one of the leading Gurgaon-based Digital Marketing Institute that provides expert Google Ads training which basically focuses on the opportunity to work on live projects and expand work experience. Some of the Top SEO Professionals, IT Experts, Excellent WordPress Developers, Experienced Content Writers, and Certified Google Ad Words trainers are also part of Dm Guru’s team.
INSTRUCTOR: They have one of the best facilities in Gurgaon. The well-trained and certified staff is always ready to help students.
Google ads syllabus
- Introduction to pay per click
- Google PPC Campaigns
- Facebook Campaigns
- Youtube Advertising Campaigns
- LinkedIn Campaigns
DURATION: 14 days, 2-3 a week.
Location: 130, JMD Megapolis, Sohna Road Sector 48 Gurugram, Haryana 122001
Phone Number: 97182 40005
One reviewer said:- Great trainers and superb learning experience… Was proved to great beneficial to me… For digital marketing this is the place.
Frequently Asked Questions
Which sites offer PPC (pay-per-click) Advertising?
There are primarily two main sites that provide PPC advertising, Google AdWords which is now known as Google Ads, and Microsoft Bing Ads.
Where do my Google Ads appear?
Google Ads allows you to show your PPC on Google search results and other partner sites which participate in Google ads via their AdSense program for publishers.
Which is the best Google Ads training institute in India?
Well keeping all aspects in mind like affordability, quality of training, and experience we can conclude that pal digital market institute is the best Google AdWords training institute. Pal Academy doesn’t believe in self-learning videos programs.
If you have signed up for online classes then training is provided on a one-on-one basis. And if you have chosen offline mode then the batch has no more than 5 students. This ensures the excellent interaction and indulgence of trainers with students.
Is Google AdWords easy to learn?
Yes and No. Learning google ads is easy but implementing it can be a challenge. And again it is totally up to your skills, how well you will do in SEM.
Investing your time and money into a skill learning is just like investing money in business. There are many institutes probably available even in your particular area also. But finding the right one which suits you better is a wise thing to do. Remember a good instructor can guide you better but it is totally up to you how good you can do under their guidance.
Hope you like our article on the Best Google Ads Training institutes in India. We wish you all the best in your future training. And always remember you can get the best trainer but implementation is in your own hands.